About
Empowering Electronic R&D, Building the Future
Nanjing Xingyue Yuda Information Technology Co., Ltd. (SIMDA) is a dedicated innovator in China's electronic product R&D and manufacturing solutions space, delivering end-to-end technical services — from concept to mass production — for clients worldwide.
Grounded in sharp insight into electronics-industry trends and 10+ years of technical expertise, SIMDA runs a dual-engine service system spanning R&D and manufacturing:
On the R&D side, a core team of senior hardware engineers, software architects, and industrial design experts delivers hardware development, software development, industrial & structural design, custom product development, and full-cycle technical consulting.
On the manufacturing side, we integrate rapid prototyping, New Product Introduction (NPI), automated line upgrades, and custom test solutions — turning R&D output into market-ready products efficiently.
Team
Core Team
Senior hardware engineers, software architects, and industrial design experts
Hardware Architect
15 years of embedded hardware design experience, having led 200+ PCB designs across consumer electronics, industrial control, and automotive electronics.
Software Architect
12 years of embedded and IoT software experience, proficient across FreeRTOS, Linux, and Android, with a cumulative codebase exceeding 3 billion lines.
Industrial Design Expert
10 years of product structural design and thermal simulation experience, with full-flow delivery from styling to mechanical structure and a specialty in design for manufacturability.
Commitment
Our Commitment
Customized R&D
For specialized product needs we offer joint simulation and targeted development. We never force-fit off-the-shelf solutions—every project is tailored from scratch.
End-to-End Confidentiality
Data is anonymized across R&D and delivery, NDAs are signed, and project materials are stored independently—ensuring your technical assets stay secure and compliant.
Mission-Critical Response
A dedicated service team completes fault diagnosis and spare-part support within 48 hours. During mass production we assign on-site engineers to keep the line running.
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